If Pietje Puk says that he has grown 400% with you, then that must be correct. And if another potential customer also wants that, he will of course read the customer case. Ultimately, of course, you become the authority yourself, so you can already out by mentioning your own name in the SEO title. 5. Sympathy Sympathy is the feeling of affection or agreement.
You can evoke sympathy by, for example, using dogs, cats, grandmothers and children, but also by displaying behavior that people generally like. For example: generosity, being open to questions, caring. Disney, for example, is a sympathetic brand at fax number list first glance. You immediately think of Bambi or Mickey, happy children and cheerfulness. That gets people over the line. A little kitten. How do you apply sympathy in writing a good headline? Positioning yourself as a sympathetic person in one headline is difficult. People don't know you yet, so they can't determine at a glance whether you really are as nice as you are.
Then it is better to show sympathetic behavior, for example giving things away or showing that you are open to questions. Incidentally, it is important that you also continue that behavior in your services. This does not mean that you should just give everything away, but that you are, for example, open to questions or if the customer wants to meet if something goes wrong. Examples are: Great and immersive life begins with this eBook – download now! The answer to the 5 most frequently asked questions about cybersecurity for freelancers Pietje Puk, CEO at Appel: 'With Klaasje as VA I am back on top of things' In the latter case, you show that.